FREQUENTLY ASKED QUESTIONS
Faqs
General questions
Learn more about the main STAR Inc. business. For any other questions not listed here, feel free to contact us.
What is STAR?
STAR is one of the largest and most trusted asphalt sealcoating and pavement preservation product manufacturers in the world
Where is STAR located?
Our corporate headquarters is located in Columbus, Ohio. Our licensee Manufacturing plants and distributors are located in most contiguous states of USA, and overseas locations in India, China and Australia.
Licensing Questions
Here you will find answers to some of the most frequently asked questions about the licensing program. If you have other questions not listed here, feel free to contact us.
What is Technology Licensing?
Our Technology Licensing is a partnership program with our members where we encourage your independence to grow through mutual support and cooperation. Our Technology licensing program is a comprehensive package of full technical support in manufacturing setup, operations, formulations, quality control, quality assurance, National Marketing and Advertising, Brand Promotion, and compliance to regulations. It is significantly different from a franchise program. It gives you complete freedom to operate your business, according to your own goals and strategies.
Why do I need a Technology License?
To give you the advantage of years of experience in manufacturing and running a successful sealcoating business. You will be continually supported by a team of experts and STAR family of companies who are in business for decades. We will take out the guesswork to avoid costly mistakes. You will become a part of brand that is highly acclaimed in the industry.
What are the benefits of a STAR Technology License?
STAR Technology licensing program is a comprehensive package of benefits that include
- Full technical support in manufacturing setup, operations and formulations
- Full Market analysis for your intended area of business, including a 5 year projection on sales, direct and indirect overheads, and bottom-line profits
- Dedicated Research support for product development by taking advantage of cutting-edge technology
- Dedicated Technical support for resolving any issues related to products and processing
- Quality control and Quality assurance
- Training and education about products, technologies, applications, marketing, and many more
- National Marketing and Advertising, and Brand Promotion
- Compliance to regulations.
How is a STAR license different from a franchise?
STAR Licensing program is significantly different from a franchise program. It gives you complete freedom to operate your business, according to your own goals and strategies. And substantial savings on overall costs, thus increasing your profit margins.
Comparing to a run of the mill franchise program, STAR;
- Do not sell manufacturing plants, but will give you very precise direction on equipment selection, plant layout, and manpower requirements.
- Will negotiate prices and extend you our purchasing power for your raw materials, equipment, tools, etc. Unlike a franchise, our position is not to sell you these products, but rather we put you in touch with the suppliers to deal with them directly.
- STAR offers you a superior product line at highly competitive cost-effective pricing which you will have the independence to accept or reject.
How much does it cost?
Cost will vary according to the geographical location and the region to be served.
Retrofitting an existing plant would be substantially economical as compared to setting up a new plant.
Ongoing costs include a general fee for services and royalty on the Sealer Gallonage produced (significantly lower than Franchise fees, for reference see our comparison chart, Licensing vs Franchising)
What is the Return on Investment?
On the very onset, we run a five-year projection, taking in consideration of all factors that influence the success of the business, including minimum break even at startup, and steady growth in revenue and profits in the future. We will be the first to advise if a project does not qualify our standards for return on investment.
Can you run a projection for 5 years?
Yes, STAR will run a Full Market analysis for your intended area of business, including a 5 year projection on sales, direct and indirect overheads, and bottom-line profits.
How is STAR better than the competition?
STAR takes pride in decades of consistent supreme Product quality, performance, dedication toward customer service.
We continually run performance and durability testing of our products against competition, in our lab and on the field in various locations over the country.
Against competition, our performance has always been superior as affirmed by our customers’ testimonials over the years
Our goal is simple: to provide our customers with the peace of mind that comes from the best products, the smartest technology, and a team you can trust.
How well is the STAR brand regarded in the industry?
We believe that technical expertise must be matched by human values. Our brand is built on a foundation of impeccable integrity and a relentless focus on customer service. When people in our industry hear STAR, they think of product quality, consistent performance and impeccable customer satisfaction.
Can you provide references for STAR licensees?
Yes, refer to the locations and testimonial pages. You are also welcome to contact any of our licensees.
Can I visit a plant in operation?
Yes, we are happy to arrange a visitation.
Are territories protected?
Yes, we will not proceed with a project if it clashes with the market area of another licensee
